01 — The idea
Interlocking rings fail in foil when the stroke is too thin or the weave is inconsistent.
Client
A wedding ring maker
Construction
Two rings of identical diameter on one horizontal line, drawn as an even-weight outline, interlocking in a clean over-under weave.
03 — On light
Ink on Blush
03 — On dark
Warm Gold on Ink
05 — Clear space
Clear space equals one ring diameter on all four sides.
Minimum 12 mm wide. The weave gaps close below that.
06 — Scale
Favicon: one ring, centred. Below 12 mm the wordmark is dropped and the symbol stands alone.
08 — Typography
Bodoni Moda · display
ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 0123456789
Work Sans · text
Body copy is set at 16–18 px on screen and 9.5–10.5 pt in print, sentence case, with a maximum measure of 66 characters. Never letter-space lowercase body text.
IBM Plex Mono · labels
Labels · captions · specification lines
09 — Do and do not
✓Hold one stroke weight the whole way round both rings
✓Break the back ring with a white gap of that same width
✓Track the descriptor to the width of the wordmark
✕Never stack the rings vertically
✕Never thin the stroke to fit a smaller space
✕Never let the weave gaps close under foil pressure

A studio identity exercise. Mark, palette, type system and usage rules by the Print Peppermint design team.
Every identity we build ships with the file the press needs: vector mark, one-colour version, favicon set, Pantone Uncoated references and a guide like this one.
Start a brand project →A studio exercise. Ever, and every brand in this series, is invented — no client commissioned it and none of it was ever sold.