One common mistake with bloggers is that they think that their means of communication is by words so they do not have to pay much attention to the visual design of their blogs. However, this is very untrue as a blog’s design can, directly and indirectly, affect how the content is received and consequently lead to more of less traffic to the blog. A typical example is a novel, it might have the very best story in it but if the back cover is poorly designed, it would struggle to attract attention. At the end of the day, the content does not reach as many people as it should and is not well appreciated because of a poor design. Designing your blog to look professional should be a no-brainer and here are some ways you can achieve this.
Be professional with your fonts and color
This is the first point of call. We can’t start to talk about having a blog with a professional design without being professional with colors and fonts on the blog. It is true that as you start to think of design ideas, you are tempted to try out as many colors as you can. You can also go on varying the fonts on different parts of your blog. It is fine to try this at the development stage but you can’t leave this in the finished work. Nothing makes you look less professional than this. What’s more? It confuses your audience and leaves them overwhelmed with the mess in front of them.
If you are to take a cue from the plenty of professional writing services, your blog should not contain more than three fonts. One for your logo, one for the content text, and one for the headlines. This is the maximum you can do, anything more than this is bad for your blog outlook.
Similarly, you should not use more than three colors on your blog. Otherwise, you will be creating a huger mess on your blog than the painting of a nursery school pupil. Your color scheme should contain colors that appeal to the eye. You can choose to settle for complementing or contrasting colors. But no more than three of it.
Have plenty of white space
If you are new to blogging, you might not understand the importance of white space to your blog post. It might be easier for you to view it as a waste of space something that can improve your productivity. Having plenty of white space actually helps to make your content more readable and ensure that your readers do not miss out on the most important parts of your blog posts.
The term “white space” might make you think of the whiteness of custom papers but it does not necessarily have to be white color. The term is just a general term. The white paper is a negative space on your blog that gives some breathing space on your blog and for your audience. If you do not have enough white space on your blog, your content will not make a good paper service and will not appeal to the eye. It will be too clumsy and crammed up. This can discourage readers from reading.
You can also add extra white paper to parts of your blog post that you want the readers to notice such as a CTA, which would help them to stand out better.
Have a unique logo
In a world where there are millions of blogs and businesses with different logos, creating a logo for your blog that stands out might be a hell of a task. This is even more difficult if your niche is a very competitive one. But it is important that you are able to design a logo that is unique for your blog. If you do not have the ability to create a logo for yourself, you can hire professionals in that field to help you or provide you with assignment help and guidance.
Once you have a logo, make sure that it appears on your blog or website and if there are other marketing materials that you use such as promotional products or business cards for your blog, make sure that it also appears on it. Consistency is key when it comes to branding and logos.
Write scannable blog posts
Writing a block of text without creating some spacing creates clumsiness and makes the post hard for the readers to read. Invariably, it drives your readers away. So, while creating your blog post, ensure that your writing is scannable, easy for the readers to run through, digest, and understand as well.
One of the first things that you must note when writing an article, according to research paper writing service, is the creation of subheadings. This is the easiest way to make your blogpost easy to read. Subheadings divide your article into sections that you can label and describe. A single glance through your post would give your audience an idea of what the post is about.
Many bloggers and writers tend to capitalize the first letter of the words in their subheadings. But the best way to use subheadings is to capitalize it similarly to a normal sentence. Only the first letter of the sentence needs to be capitalized.
Also, you must make sure that your paragraphs are short. You can add visual interest to your post by using numbered list or bullet points. If there is a need, add images to your post. All of these act as visual landmarks and breaks the visual monotony on your post.
Add call to actions to your post
Call to action has just one role on your post which is to help you turn your blog readers and audience into customers. In the same way, you can use it to share your content on different social networks. It is vital that you learn how to use the CTAs. You do not want it appearing a hundred times in one post, this will annoy your readers. Also, try to not use the same language and call to action every time. Try to vary it a little bit, otherwise, everything will appear scripted to them and they will view you as less sincere. So, try to be diverse with your use of call to action. Communicate the same thing in different ways.
When talking about how to design your blog to make it you look like a pro, it might appear like a big deal or something that requires a lot of designing, restructuring, time, money, etc. However, it is in the very little things that bloggers tend to ignore. This includes things like using multiple fonts and colors on one blog or not including enough white paper. A major mistake is not creating content that is easily scannable with subheadings, short paragraphs, bullet points, or numbered lists. These are basic things but they are also the things that many bloggers fail at which makes them appear less professional.