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    GUIDE V1.0 · 00%

    Sentral

    Cyber Security

    Brand guidelines
    Version 1.0
    ↓ scroll

    01 — The idea

    A keyhole inside a letterform is a reduction problem before it is a design problem.

    Client

    A cyber security firm

    Construction

    True 180-degree rotational symmetry, with the keyhole placed dead on the centre of rotation and sized for 16 px first.

    02 — Primary lockupStacked · symbol over wordmark
    Cyber Security

    03 — On light

    Cyber Security

    Ink on Bone

    03 — On dark

    Cyber Security

    Signal Violet on Ink

    04 — One colourFor fax, engraving, foil dies and single-plate letterpress

    05 — Clear space

    Clear space equals the keyhole's diameter on all four sides.
    Minimum 14 mm wide. Verified as a 16 px favicon.

    06 — Scale

    48 MM
    24 MM
    12 MM
    FAVICON

    Favicon: the S alone, keyhole intact. Below 12 mm the wordmark is dropped and the symbol stands alone.

    07 — ColourPantone from the Solid Uncoated book
    Bone#EDE9E0RGB 237 233 224CMYK 0 2 5 7
    Ink#1C1C1ERGB 28 28 30CMYK 7 7 0 88
    Signal Violet#6B3EF5RGB 107 62 245CMYK 56 75 0 4

    08 — Typography

    Aa

    Chivo · display

    ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 0123456789

    Public Sans · text

    Body copy is set at 16–18 px on screen and 9.5–10.5 pt in print, sentence case, with a maximum measure of 66 characters. Never letter-space lowercase body text.

    JetBrains Mono · labels

    Labels · captions · specification lines

    09 — Do and do not

    ✓Keep the two leaf terminals identical in length and angle

    ✓Size the keyhole for the favicon, then scale up

    ✓Give holographic foil generous apertures

    ✕Never scale the keyhole proportionally down

    ✕Never break the rotational symmetry

    ✕Never set the mark where the slot can fill

    Sentral cyber security identity, designed by Print Peppermint, printed with an iridescent finish on a matte black access card
    10 — In application
    Print Peppermint

    A studio identity exercise. Mark, palette, type system and usage rules by the Print Peppermint design team.

    Every identity we build ships with the file the press needs: vector mark, one-colour version, favicon set, Pantone Uncoated references and a guide like this one.

    See how we reinterpret a logo →

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    A studio exercise. Sentral, and every brand in this series, is invented — no client commissioned it and none of it was ever sold.