It can be said that a logo is the pictorial representation of a company. It is a symbol that goes everywhere an organization leaves its marks. According to the Picture-Superiority effect, people are most likely to engage in and remember information that is visual instead of being text-oriented. Consequently, a good logo is surely a …
Graphic Design
A variety of articles about Graphic Design, including design inspiration, print design, free design resources, industry news, and much more. We cover topics like basic color theory, how to use design software like adobe photoshop and illustrator, and rules of logo design, branding, and marketing. We also delve into things like fonts and typography, print design, print basics, and business card inspiration – which is the most commonly designed collateral marketing item of all time.
Recent Graphic Design articles
11 Design Layouts That Are Guaranteed To Make Your Business Cards Look Great
In the digital age where everything is being packaged into a single device, carrying add-ons can seem a bit redundant. Business cards, however, are an exception to that notion. In fact, your business card is the one thing that is more convenient than the latest technology. When you meet a new potential client or business …
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11 Great Designs for Business Card Layout Inspiration
With the oversaturation of ineffectively planned business cards, it is quite natural to get yours misplaced in the general chaos, particularly in the event that it neglects to establish an incredible first connection with the individual you have handed it out to. On the off chance that it is an ideal opportunity to escape the …
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5 Surefire Ways to Apply Material Design Principles into Your Print Design Templates
Material design is a popular design style used in almost every website, blog, app, and design created after 2015. This style was introduced for the first time by Google in their presentation Google I/O 2014 – Keynote that has almost 2 billion views. These days material design is used not only for digital projects, but …
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Why You Should Use a Graphic Design Service to Create Your Logo
Why You Should Use a Graphic Design Service to Create Your Logo If you’re banging your head against the wall trying to create a logo for your company click here to find out why you should use a graphic design service instead Running a small business in the digital era presents some unique challenges. Now, …
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15 Free Graphic Design Resources to Make Your Project Pop
15 Free Graphic Design Resources to Make Your Project Pop Successful graphic design requires having the right tools at your disposal. Here are 15 graphic design resources that will take your project to the next level. Quality graphics design can boost company performance by 200%. It is no surprise that graphic designers are sought after …
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11 Good Design Principles Every Business Should Know
11 Good Design Principles Every Business Should Know Whether you’re experienced with design or just getting started, there are some fundamentals to good design. Here are 11 design principles everyone should know. There’s no substitute for good design. Even if your website offers the best services at the lowest prices, people aren’t going to engage …
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Why Graphic Design Should Be a Part of Every Business’s Marketing Strategy
Why Is Graphic Design Important for Your Marketing Strategy? Are you looking for ways to make your marketing strategy more successful? Find answers to this question, “Why is graphic design important?”, below. Graphic design? Isn’t that just, like, logos and stuff? And depending on who you ask, you’re…kind of…not really wrong. But it’s important (and, …
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Why Professionally Designed Company Shirts are a Smart Way to Market Your Business
Why Company Shirts are a Smart Way to Market Your Business Are you trying to think of ways to get your company brand in front of more eyes? Here’s why professionally designed company shirts are a great option. It’s not advisable to walk into a Target store wearing a red shirt. That’s because Target’s company …
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5 Critical Reasons Why Strong Design is Essential to Building a Brand
5 Critical Reasons Why Strong Design is Essential to Building a Brand Every successful business needs a brand people can rely on. Here are 5 critical reasons why strong design is essential to building a brand. Oh boy, here we go again. Another business with a terrible brand design. You can be assured that they …
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Look At That Logo!: The Top Logo Design Trends of 2019
Are you looking to take your logo to the next level? If so, read on to learn about the top logo design trends of 2019. Your logo makes a huge impression on your market. It communicates what you sell, the way you sell it, who you want to reach, and even your company’s mission and …
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Chapter 6: Managing the Design
Chapter 6: Managing the Design The actual design process involves working with the designers to integrate each of the elements, such as the logo, to create a cohesive final product. Often, it takes an extra pair of eyes or different perspective to see things that may not be immediately evident to you on your first …
Chapter 5: How to Conduct a Competitive Logo Analysis
One simple truth should guide much of brand logo design: it will never be viewed in isolation. Whether in direct comparison or indirectly over time, your audience will see other logos, and will inevitably compare these logos to yours. How you compare plays a core role in getting and keeping attention. Even the best logo …
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Chapter 4: The Types of Logos, and Why They Matter
There’s a lot that goes into designing a logo and before you even touch pen to paper or consider commissioning one you should put some thought into the type of logo that will be best for your brand. A good designer can give recommendations but no one knows your brand better than you so familiarizing …
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Chapter 3: Basic Design Principles Before You Start
Do you know what your brand is? Great. Now, it’s time to start thinking about the actual design. Before you plunge into Photoshop or Illustrator, familiarize yourself with the ways in which you (and other brands) are and should be building your logo to maximize its effectiveness. The below design principles are by no means …
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Chapter 2: Brand Before Logo, and How the Two Relate
A logo can make or break your business. That sounds harsh, but is a reality nonetheless. In a single image, it defines what your brand is all about. It allows your audience to recall past experiences with your brand, while building a mental relationship that can pay off for years to come. That’s why your …
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