Paper or plastic?
It’s an age-old question we’ve come to expect at the grocery store checkout line. Yet, now it applies to your business cards, as well!
While there will always be a place for great-quality paper cards, today’s innovative new designs and unexpected materials are taking the corporate world by storm.
One such example? Plastic business cards!
Sturdy, strong and designed to last, these are an excellent way to make sure valuable contacts never lose your information.
Today, we’re sharing a few reasons why these swanky upgrades are a must-have at your office.
Ready to learn more? Let’s take a look.
1. They’re Durable
Let’s cover the most obvious advantage first. You can’t crumple a plastic card. You also can’t tear it, smear it or cut it by accident.
As the buyer, that means you get a better return on your investment. The lifespan of your plastic card is longer than a paper one, meaning you don’t have to order replacements as often.
In addition, this means your contact details have a better chance of holding onto your card. They’re less likely to toss it in the trash, lose it at the bottom of their briefcase, or use it as a bookmark.
The bottom line? Your business profits require that you make client connections that last. If your card is designed to do just that, you’ll help your first impression last much longer than the initial meeting.
2. They’re Customizable
There’s no one-size-fits-all design when it comes to your plastic business card. When you’re ready to place your order, you can choose from:
- Clear plastic business cards
- Frosted plastic business cards
- White plastic business cards
From there, you can choose full-color printing, as well as special add-on features including such as hot foil stamping. With this process, we apply an opaque layer of colored metallic foil on your card using heat and pressure. This helps your special text or logo stand out even more!
You can also add a feature called “Spot Gloss” or “Spot UV” to your plastic business card. Here, we apply a clear, high-gloss liquid coating to specific parts of your design to help them pop.
For both hot foil stamping and spot gloss, you can choose to apply the feature to the front of your card only, or add an extra punch by embellishing both sides! Other special features available include:
- Photo foil
- Painted edges
While the standard size measures 2.125 inches by 3.375 inches, you can also select from among a variety of sizes for your plastic business card. These include:
- The Square: 2.5 inches by 2.5 inches
- The Mini: 1.5 inches by 3.5 inches
- The Oval: 2 inches by 3.5 inches
With all of these options at your fingertips, it’s natural to feel a little overwhelmed! This is where our incredible graphic design services come in. Team with one of our designers to ensure the layout of your card is exactly the way you dreamed it would be.
You can choose between four different service packages if you decide to go this route. With each one, you can discuss multiple concepts with our designers, obtain design copyrights, and enjoy a 100% money-back guarantee. Let’s review the other key details of each!
The Ride Package
In this package, you’ll work with a junior designer on your card design. The turnaround time is 72 hours.
The Cruise Package
With this option, you’ll work with a senior designer on your card design. The turnaround time is 48 hours.
The Fly Package
With this option, you’ll work with a senior designer on your card design, enjoying priority support. The turnaround time is 48 hours.
The Teleport Package
This option features all the support of the Fly Package, in addition to a comprehensive business card design and 1,000 business cards!
Whether you decide to pursue a design package or create the design on your own using our intuitive guide, the final product will be a one-of-a-kind marketing tool that’s 100% you.
3. They’re Colorful
Our plastic business cards include a free four-color process print. This alone can help your graphics and text stand out.
To go even bolder, you can add on a Pantone Ink Color as a “spot color.” These are hand-mixed ink colors that add an extra layer of detail. When creating spot colors, our designers leverage the Pantone Color Matching System to make sure your card is always on-brand.
For instance, not any brown will do for UPS. In a similar vein, FedEx requires a specific shade of orange and purple and Wendy’s can’t have the wrong shade of red pigtails! If your logo requires an exact color match, we can handle it.
Whether you go this route or utilize the standard offering, you can rest assured that your plastic cards will feature eye-catching colors sure to turn any head at your next networking event.
4. They’re Luxurious
To stand out from the competition, you need a card that doesn’t look, feel or operate like the ones your peers are passing out.
A plastic card is elevated above the rest, synonymous with pure luxury. It reveals to your clients and prospects that you took the time and invested the resources to design a card that lasts.
Whether you’re selling tires or high-end spa services, you want a card that speaks to your professionalism and level of customer commitment. Plastic cards get you there. The standard size has the same measurements as a credit card and is likely to earn the same place of honor in your clients’ wallets.
Choose from either 20PT or 30PT thickness depending on your needs. Both are a step up from paper cards and help generate the kind of buzz your brand needs to grow.
5. They’re Easy (and Economical) to Create
There was a time when creating a plastic business card was a laborious and expensive process reserved for the business elite. Now, thanks to innovative updates to the printing technology sector, the process is a cinch. It’s also easier on your pocketbook.
Our easy-to-navigate builder tool makes it easy for you to select the exact details you want to include on your card, from color choices to artwork. You can complete the step-by-step process in a matter of minutes, expediting the time it takes for the cards to arrive at your doorstep.
This means that top-tier business owners with access to a software developer aren’t the only ones who can capitalize on this trend. They’re more cost-effective than ever before and well worth the investment.
The best part? Though they’re no longer hard to obtain, plastic business cards are still as dazzling and impressive as ever before.
6. They’re Reusable
After a traditional paper card switches hands once, it’s likely to get thrown away. As people pass it around, it becomes crinkly, smushed and over time, disintegrated.
This isn’t the case with a plastic business card. Imagine giving a stack of them to a potential partner. In turn, he can keep the cards on his desk at work, passing them out to everyone who needs your products or services.
From there, those recipients share your card with their colleagues, friends and family members. Throughout this journey, the cards retain their same, original quality. The text is intact, the images are crystal-clear and the colors are bold and bright.
This expands your marketing reach and improves your exposure!
7. They’re Eco-Friendly
Many plastic business cards include recycled materials. Here at Print Peppermint, we use chemical-free inks and partially recycled paper in all of our cards. As more business owners seek to go green in the workplace, this is a great way to jumpstart that change.
In addition, when you invest in plastic varieties, you help keep paper business cards out of the landfills. Research shows that most Americans trash enough office paper to construct a 12-foot wall from Los Angeles to New York City! This is one small way you can help cut down on this kind of waste at your workplace.
Design Your Plastic Business Cards Today
When you want to improve your brand image, attract the attention of new clients and stand out from the competition, plastic business cards are an ideal way to do so.
This simple step alone can help take your marketing campaign to the next level, expanding your advertising efforts to far greater lengths than you ever imagined.
When you’re ready to design your own, we’d love to help. Request a custom quote today to get your project started!
In the meantime, let’s talk. Call, email or live chat to share your details and dream. We’ll turn it into a reality together!