Business card structure and typography patterns change from industry to industry. However the data on them is quite often the same— organization’s name, your signature/name, contact data, and possibly a slogan to tell the world what your business is really all about.
An unpredictable business card font decision can make your business card stand out from the rest. Be that as it may, it can be tricky deciding how to select the ideal typeface to make a life-changing encounter for your card recipient.
Things to Keep in Mind While Paring Fonts
While choosing a typeface for your brand, remember that you do not need to simply pick one text style. Truth be told, it is better to go with different text styles on business cards. Designers prescribe utilizing close to 3 typefaces on any one bit of substance, and, practically, two will do the trick for a business card.
The general objective is to get more effect from the little canvas that is your card. When you pick a typeface that does not really stick out, you have very likely squandered that chance. Choosing a statement font for your feature headline and an increasingly stifled one for the remainder of your card will make the ideal impact.
In the event that you select two typefaces that are excessively comparable, there is a risk the resulting visuals can be confusing. Ensure every typeface is unmistakable enough to add compositional measurement and difference to your card design.
A ton of fashioners will combine an unmistakable serif textual style with a sans serif one to make a distinction to not risk fiercely differentiating typefaces. Text types ought to be genuinely comparable, aesthetically, to abstain from jostling visual irregularity.
On the other hand, you can choose a typeface from a similar typeface family to make things simpler. When taking this course, try opting for a typeface with varied letter weight, case, size, and italics, and utilize these components to underline visual differences.
How Typefaces Should Be
Various typefaces will arrive in an assortment of letter sizes and shapes. This is particularly evident with regard to increasingly unconventional custom typefaces. While a portion of this distinction can be balanced through careful kerning, if one typeface is fundamentally taller than another, it will stick out — and that is not good. Select a typeface that are generally equivalent in stature to avert visual incoherence.
Using Add-Ons to Highlight Main Text
A stylish font does more than just attract attention. The manner in which you show that font matters, too; and there is actually no better method to get the attention than utilizing an extra impact for your content and logo and henceforth the message it conveys.
Add-one brings to your card elements like raised UV, shining radiant foils, three-dimensionality to the text and custom pass die-cut accents. While handing out your card, these items will instantly attract attention, making your card memorable.
So, following is a list of lively, trending fonts:
Bold and regular font variations
KG Sorry Not Sorry is a type that is professional and playful simultaneously. It is an ideal font for small businesses and startups.
This is a popular sans serif font capturing minimalist aesthetic. It is modern and easily readable. This font stands out well against both light and dark backgrounds, unlike many ultra-thin sans serifs.
If you want to take sans serif fonts to the next level, this is a good choice. This modern typeface can easily be varied, height-wise, to invent exceptional contrasts without having to use more typefaces.
A classic that’s come back from the dead? This Mid-century, raised back from the dead, modern typeface is here again with its youthful loveliness and aesthetic appeal. It also works great against both dark and light backgrounds.
Champagne and Limousines
This elegantly stripped-down typeface is perfectly suited for high-end businesses and startups. This sans serif type is the perfect look for boutique shops, cafes, restaurants, and other such business ventures.
Last but not the least, do not forget to pair the correct font with appropriate add-ons such as raised UV, three-dimensionality and foil to make the most out of the small canvas that is your business card.