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    Case study · hangtags · PTC

    PTC — hangtags

    PTC sent a one-page spec. The palm tree is debossed, not printed, so the tag reads as a mark before it reads as a label.

    Hangtags for PTC with 32pt uncoated off-white, blind deboss, black print, 2 in black waxed cotton cord and 5 mm hole.

    Two rules

    1. 01Deboss instead of print. Blind debossed the palm into 32pt uncoated so there is enough caliper to take the depth without a ghost on the reverse.
    2. 02Hole, cord and pin as one spec. Set the hole with a full diameter of margin above it, punched after the deboss, then hand-strung 2 inch black waxed cotton.

    The brief

    Swing tag 2×3.5 in on 32pt uncoated off-white stock, 5 mm punched hole, strung with 2 in black waxed cotton cord and a black safety pin; a palm-tree logo blind debossed at the top, wordmark and care text in black print beneath; three tags fanned.

    Macro: the blind-debossed palm tree pressed into the off-white 32pt stock, the waxed cord through the 5 mm hole
    The blind-debossed palm tree pressed into the off-white 32pt stock, the waxed cord through the 5 mm hole.
    PTC hangtags — 32pt uncoated off-white, Blind deboss, Black print
    32pt uncoated off-white, Blind deboss, Black print, 2 in black waxed cotton cord, 5 mm hole.

    Start from these materials

    Same paper, foil and finish, locked in — nothing of PTC's artwork comes with it.

    Questions

    What is the PTC hangtags printed on?
    32pt uncoated off-white, Blind deboss, Black print, 2 in black waxed cotton cord, 5 mm hole. Every line of that spec is what actually ran, not a proposal.
    Why deboss instead of print?
    A printed mark on an uncoated tag competes with the black type; a deboss on thin stock shows through the back. Blind debossed the palm into 32pt uncoated so there is enough caliper to take the depth without a ghost on the reverse.
    Can Print Peppermint print this specification again?
    Yes. The materials on this page are live registry items, and the Studio link opens with the same paper, foil and finish locked in for your own artwork.