How do you handle silk over soft-touch?

Soft-touch laminate mutes dark photography and lifts blacks toward grey. 32pt silk, no laminate. The stock is matte by itself and holds the shadow detail in the leaves.

How do you handle dark-to-dark fade?

On press, a photographic black meeting a solid spot-built purple can band. Built the aubergine from the same four-colour mix as the photograph so the transition is one continuous separation, not two.

Case study · Business cards · Nocturne Floral (proof 182849)

A photograph on a business card without the gloss

Dark botanical photography fading into a deep aubergine field, cream type, and a cream reverse. Silk stock instead of a laminate so the photograph reads without a glare.

Business-cards for Nocturne Floral (proof 182849) with 32pt silk matte, 4-colour process and straight edges.

StocksSilk matte 16pt

The idea

A florist whose work is dark and dramatic wanted a card that looked like their arrangements, not like a stationery product. Photography on both sides, nothing shiny.

Two rules

01Silk over soft-touch. 32pt silk, no laminate. The stock is matte by itself and holds the shadow detail in the leaves.
02Dark-to-dark fade. Built the aubergine from the same four-colour mix as the photograph so the transition is one continuous separation, not two.