Design exploration
Soft Touch 32pt concept: Soft Touch 32pt · Red foil
Soft Touch 32pt · 32pt
The recipe
- Product & size
- Soft Touch 32pt
- Paper
- Soft Touch 32pt
- Thickness
- 32pt
- Print & finishes
- Red foil, CMYK Printing, Edge Painting (Black), Silver foil stamp
- Edges
- Edge Painting (Black)
Studio note
Printed on Soft Touch 32pt — a smooth matte-laminated paper construction. For a construction business, a sturdy and impactful card makes a strong statement. This concept utilizes thick 32pt soft touch paper for a substantial feel and a luxurious Matte Red Foil for the logo, highlighting professionalism and attention to detail. The black edge painting adds a refined, finished look, making the card feel truly bespoke and impressive upon exchange. This one spends the finish across a pattern as well as the mark — more presence on the shelf, and a higher stamping cost.