Design exploration
Matte black metal (anodised / powder-coated steel) concept: Matte black metal (anodised / powder-coated steel) · rose gold / Chenhui 194 Lt Copper Foil
Matte black metal (anodised / powder-coated steel)
The recipe
- Product & size
- Matte black metal (anodised / powder-coated steel)
- Print & finishes
- rose gold / Chenhui 194 Lt Copper Foil, Laser deboss, Matte Black Metal, Rounded corners, Custom die-cut· slim ticket format (178 × 76 mm)
Studio note
Produced on Matte black metal (anodised / powder-coated steel) — a metal substrate. This surprise concept elevates the 'Vitality Nexus Group' brand to an unparalleled level of modern luxury through a matte black metal card. The cool, rigid feel of the metal immediately communicates innovation and exclusivity, perfect for a high-ticket consulting firm. Laser deboss the logo and details to reveal the silver beneath creates a striking, permanent impression that embodies durability and precision, leaving a lasting impression long after the card is received. We read this as slim ticket format (178 × 76 mm) — say the word if you meant a standard piece and we'll swap it back. The finish is held back to the mark alone, which is the cheapest way to run it and the quietest way to use it.