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    The Emboss Arch concept: 32pt duplex cream + blush core · blind emboss · duplex edge reveal

    Design exploration

    The Emboss Arch concept: 32pt duplex cream + blush core · blind emboss

    The Emboss Arch

    The recipe

    Product & size
    The Emboss Arch
    Paper
    32pt duplex cream + blush core
    Print & finishes
    blind emboss, duplex edge reveal
    Edges
    duplex edge reveal

    Studio note

    A soft-arch (not oval, not circle—subtle asymmetry) embossed border frames the contact information in negative space. The duplex core shows at the die edge in Blush Pink, creating a sophisticated two-tone frame. The wordmark sits in the upper third, embossed shallow but readable. No printed ink; all hierarchy lives in depth and materiality. The card feels handcrafted, reserved, expensive.

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