Case study · Hang tags · Flânage
Flânage ↗A tag that hangs like a price label, and feels like a gift card
Flânage hang tag on 50pt bright white cotton with champagne foil and a drilled hole; a single printed piece designed to hang from the product.

The idea
Flânage is a concept store in Salzburg, Austria, selling a curated selection of interior and lifestyle products. The name comes from the French for strolling or wandering.
Two rules
- 01Square, with a hole. A 50pt bright white cotton hang tag drilled for attachment to the product.
- 02Champagne, not bright silver. Champagne foil stamped on the bright white cotton.
Why it works
The heavy bright white cotton gives the tag structure, while the champagne foil keeps the mark quiet against the sheet.
Start from these materials
Same paper, foil and finish, locked in — nothing of Flânage's artwork comes with it.
Questions
- Can hang tags be printed on cotton paper?
- Yes. This Flânage tag uses 50pt bright white cotton.
- Can the hole diameter be specified?
- Yes. The hole can be drilled to a custom diameter to suit the intended string or fastener.
- What is the finish on the Flânage tag?
- Champagne foil stamped on bright white cotton.