Case study · Business cards · High Brow Social Club
High Brow Social Club ↗One card, six names
Card for High Brow Social Club: the diamond-accented wordmark, 'Social Club' and social icons in rose-gold foil on white, and a reverse listing six stylists' names in rose-gold foil script beside the services, address and hours in black.
The idea
High Brow Social Club is an inclusive beauty salon, cosmetics boutique, tattoo studio and creative collective in downtown Vancouver, Washington, offering brow waxing, microblading, lash lifts and more.
Two rules
- 01One card for the team. A single shared card with each stylist's name and speciality on the back, so any of them can hand it out.
- 02Foil for the names. Rose-gold foil script for each name, with the role in small black capitals beneath.
Why it works
Clients see the whole team on one card. Each stylist's name is in foil, and the salon only needs one print run.
Start from these materials
Same paper, foil and finish, locked in — nothing of High Brow Social Club's artwork comes with it.
Questions
- Should a salon have one card or one per stylist?
- A shared team card is cheaper and keeps everyone visible. Per-stylist cards suit booth-rental salons.
- Can script names be foil stamped?
- Yes. Very thin strokes can fill in, so we check the finest parts of the script at proof.
- What foil suits a beauty brand?
- Rose gold is popular because it's warm and reads well on white and blush stocks.
